Posts by Joe Robinson

As white-hat linkbuilders we send a lot of emails. Many of these are cold emails to people who’ve never heard of us. People like to say things like “follow them on twitter first to build a rapport”, but even if you do they’re still cold in the email because their email account has never interacted…

Content creation can be a grueling task. Especially if you’re like me: full of ideas but not that quick at putting those ideas into words. That’s why it can be really tempting to outsource content writing and be done with it. Content marketing is a many faceted skill that a lot of people have trouble…

Linkbuilding has become a fiercely debated area of SEO over the past few years, with more and more website owners saying things like “My site is in the top three and I haven’t done any linkbuilding” And of course there are Tweets like these from Google representatives: Which is all fine and well, although I…

High-quality backlinks. That’s the name of today’s game. More specifically, how to find the type of person who can give you a high quality backlink. Needless to say, it’s no use building links like it’s 2010 and expecting to get lasting results. Sure, it may be still possible to use some manipulative backlinking strategies to…